simple origin...

I’m very excited about today’s post. I’ve been searching for a quiet moment to give deserving attention to an emerging local brand that’s close to my heart. I’m counting every one of my blessings during this surreal Covid19 phase – one blessing being that with less running around I have more time to write! Hurrah!

Simple Origin is a botanical dye house that specialises in natural hand dying. Using plant waste sourced from local farms, restaurants and supermarkets around South Africa, they create beautiful, sustainable fabric designs, imprinted with organic shapes and dyed natural colours. The fabrics have both a robust and ethereal quality to them and they echo the purity and simplicity of nature.

The fabrics they use are 100% plant based and no harmful chemicals are used throughout the dying and converting process. Simple Origin’s dying process is the most fabulous example of the circular economy; nothing goes to waste. All the used dye water is poured over their vegetable garden and the organic waste is converted to compost.  Waterwise: check. Earth and animal friendly: check. Sustainable: check.

Their dying process is slow, intentional and artisanal. Because of this conscious approach, the brand and their products are imbued with mindfulness.

Simple Origin works with sustainably-minded interior decorators, fashion designers and wedding decor businesses. Aaaand, the launch of their online shop is imminent. In addition to selling homeware like scatter cushions, table cloths, dish towels, napkins, they will also be selling natural, earth-friendly soaps and washing powders. 

Roxanne Hamlett is the heart, soul and hard-working hands behind Simple Origin. Like her brand, she’s local and she’s lekker. Originally hailing from Cape Town, Roxanne and her gorgeous fabric relocated to Riebeek Kasteel a few years ago and quickly settled into a slower, simpler way of life “out in the country.” 

Rox is the incredible mom to two gorgeous girls and is also a talented writer. If you’re looking for some inspirational and heartwarming reading, take a look at her blog Teaching Tara. It is both touching and inspiring.

Last but not least, Simple Origin will be launching an utterly fantastic baby and kids range - Kibaba - later in the year. God willing, and with cheeky viruses out the way, Kibaba will be the kid’s brand to watch in the very near future. Watch this space, because as soon as it’s out, I’ll be talking about it.

 Till next time nerds, stay healthy, stay strong :)

x 

(Copyright of all images belongs to Simple Origin)